Press Release
Contact: Robert Albright |
Phone: 919-549-7500 ext.123 |
Marty Clarke to Keynote CED's Third Engage Program
Sales Expert and Author Will Speak at CED's Engage: Sales and Marketing on June 24; Concurrent Panels Will Explore Sales and Marketing Keys to Success
May 19, 2004, Research Triangle Park, NC - The Council for Entrepreneurial Development (CED) today announced that Marty Clarke, an experienced sales executive, speaker and author, will keynote CED's Engage: Sales and Marketing. This upcoming event - the third in CED's Engage series - will be held in partnership with and at UNC Kenan-Flagler Business School from 4:30 p.m. to 8 p.m. on June 24.
During his keynote address at 6 p.m., Clarke will entertain and educate attendees with a discussion of sales and marketing keys for emerging businesses. Clarke, who is currently with Martin Production, spent over 12 years in various sales and marketing positions at MCI and BTI Telecom. In addition to his credits as a sales executive and speaker, Clarke is also an author. His first book, Communication Land Mines, 18 Communication Catastrophes and How to Avoid Them, was written directly as a result of his experience working in sales and marketing.
Starting at 5 p.m. and prior to Clarke's keynote address, Engage: Sales and Marketing will feature interactive sessions that delve into sales and marketing's impact on the innovation economy. Confirmed session topics at Engage: Sales and Marketing include the following:
- Market Definition: Hitting the Right Target
- Maximizing ROI While Marketing on a “Shoestring” Budget
- Sales Channels - Determining the Best Channel Strategy for Your Business
- Finding and Retaining Dynamic Sales & Marketing People
- The Art of Selling - Qualifying Prospects to Closing the Sale
These concurrent panels will feature successful entrepreneurs, attorneys, educators, investors and other sales and marketing experts. As panel speakers are confirmed, CED will add them online at www.cednc.org/engage.
In addition to Engage: Sales and Marketing, CED hosted Engage: Finance in January 2004 and Engage: Healthcare Industry in March 2004.
About CED: The Council for Entrepreneurial Development, located in Research Triangle Park, NC, is a private, non-profit organization formed in 1984 to stimulate the creation and growth of high-impact companies in the greater Research Triangle region. CED provides education, mentoring and capital formation resources to new and existing high-growth entrepreneurs through annual conferences, seminars, workshops and monthly programs on entrepreneurial management and finance. CED, which celebrates its 20th anniversary in 2004, is the largest entrepreneurial support organization in the nation with more than 3,500 members representing 1,000 entrepreneurial companies, financiers and professional firms. www.cednc.org
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